Enriching a manufacturer’s product data for 2020 Visual Impression is “a worthwhile investment. Your designers can work in a collaborative mode with their sales team to effectively provide real time visual validation to their customers’ choices.”
– Gregg Converse, Director of Business Information Development, Knoll
2020 Visual Impression adds a new dimension to sales at Knoll
For 75 years, Knoll has teamed up with celebrated architects and designers to offer a creative, ground-breaking assortment of furniture, textiles and accessories. As business has evolved they began looking for new, innovative ways to increase the opportunities and sales effectiveness of their corporate and dealer sellers. One of the largest challenges was showcasing the vast number of products and their optional finishes to customers. When 2020 released its 3D visualization tool, 2020 Visual Impression, Knoll immediately leveraged the tool to instantly produce high-quality, 3D color visualizations of office environments—shortening the sales cycle by dramatically reducing the collaboration time needed by sales and design teams to carry out customer revisions.
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